Daniel Department Stores

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About Us

Just a short introduction and brief history for W.J Daniel & Co Ltd spanning over 100 years.

Daniel prides itself on its traditional values of providing "Quality, Value and Service" which is why it has always remained a family run independent store since it was established in 1901 by W.J Daniel.

Royal Warrant CrestOur quality of service has been recognised by the highest authority and rewarded with a Royal Warrant from Her Majesty The Queen as a supplier of 'Gifts' to the Royal Household.

W.J Daniel currently own three great stores located in Windsor, Chiswick and Ealing. The Windsor store, the largest of the three has recently undergone a hugely popular facelift.

One Family Name Over 40 Quality Departments.

Daniel of Windsor is located in the heart of Windsor right in the town centre and is a link between the main thoroughfare Peascod Street and King Edward Court. It is the largest department store in Windsor, making it easy to find and very accessible with ramps for wheelchairs and pushchairs, as well as numerous lifts and escalators to assist customers movement round the store.

Also included within the Windsor store are three wonderful 5-star rated restaurants providing everything from a light snack to a delicious meal all prepared freshly in house.

Daniel prides itself on the many professional staff it employs across all its departments providing excellent service to its vast number of customers both in store and on line. At the head of this wonderful team is Mr Peter Daniel the current Chairman and grandson of the original founder.

Image of mr peter at desk


To all of you, from all of us at Daniel Stores - Thank you and Happy Shopping!

Mr Peter Daniel

See Inside The Store - Take the Tour

Follow the link to the tour on google maps

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Special Features

  • Summer has arrived...

    Summer has arrived...

    at Daniel Stores.

    With the arrival of the Summer Solstice marking the official start of summer Daniel stores is ready to ensure that however you plan to spend your long hot summer days and evenings we have a large range of items that will improve your lifestyle.

    Whether you prefer to spend your time at open air festivals, outdoor events or to just relax in the garden with family and friends, we have a range of fashions, furniture, outdoor accessories and essentials that will ensure that whatever you do, you'll do it in style.

    Also, look out for the amazing events and competitions we'll be running throughout the summer offering great bargains and the chance to win some great prizes within the store. As you wander around look out for the various competition flyers distributed around the store.

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