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Crucial Trading

Crucial Trading

A range of natural floor coverings from Crucial Trading

With all floor coverings, if you want to get the best out of them, you should choose with a suitable room in mind, have them properly fitted and care for them in the right way. With Daniel Stores range of Crucial Trading's floorcoverings it's simple and straightforward.

Free Estimates available on many ranges

To speak to one of our floor coverings specialists please call Windsor: 01753 801052 or check in store

Nature makes their floor coverings

Nobody knows natural floorcoverings like Crucial Trading who are a leading supplier of quality rugs and carpets. They produce the most beautiful textures, weaves and designs using the finest natural materials including Seagrass, Coir, Sisal, Wool and Jute.

natural floor coverings

Seagrass floorcoverings

Seagrass is a survivor. It’s been discovered in fossils dating back over 100 million years. And when you’re grazed and trampled on not by sheep or cows but by the occasional 12-tonne triceratops, you really do need to have something about you.

Coir floorcoverings

Just before the coconuts ripen, notched tree trunks are climbed and the fruit collected by hand. The nuts are then suspended in water for up to 10 months, after which they’re beaten to separate out the fibres. Once dried, cleaned and spun into yarn, Crucial Trading transform this toughest of natural materials into something every bit as inviting as the setting from which it came.

Sisal floorcoverings

The plant is one of nature’s true survivors – evolved to thrive in a punishing climate that brings as little as a centimetre of rainfall in summer. And when we harvest it, we punish it some more. Each bayonet is stripped of its pulpy flesh, which is then dried for 30 days in the scorching heat until every last drop of moisture is expelled in a process that hasn’t changed for almost a century, eventually yielding around 1,000 highly durable, malleable fibres.

Wool floorcoverings

From the deafeningly silent, vast expanses of the mountainous regions of New Zealand comes one of the oldest and yet still most luxurious materials known to man.

Jute floorcoverings

The monsoon season sees an explosion of stately green stems with Crucial Trading's name on them across the Mahanadi Belt in the Orissa region. Its fertile coastal aspect, they feel, adds a unique textural quality to the strong fibres.


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